So for Mother’s Day, we went to go see “Son of Rambow” at this new theatre where my sister works.
This new theatre is in this new outdoor mall in Glendale. It’s called (are you sitting down?) “The Americana.” Which is about the least imaginative name I think I have ever heard.
(Did they come up with a contest? Who can come up with a name, any name, the fastest?)
So it’s got these promenades that line high-end shops. There’s some high-end condos on top of the high-end shops. In the middle, there’s this large park-like are. And a fountain (of course).
The shops and condos are supposed to represent different eras of architecture throughout American history, my sister told us.
I didn’t see any plantations or teepees, no Okie shacks or adobe beauties. Aside from the Eiffel Tower-esque elevator mechanism and the large gold cupola plopped atop the Guess store, everything looked vaguely 1992 to me.
I was trapped in 1992.
But at least there were trolley tracks embedded in the promenade. The idea of LA people ridding in some form of mass transportation – even if it’s just make believe and does nothing to alleviate our choked freeways – did make me feel a little tingle of hope.
Sam Lubell of The Architect’s Paper writes about The Americana too.
Most of the architecture at the Americana is banal and unapologetically nostalgic, ranging from vaguely Italianate to art deco-light to faux colonial. Yet at least it is varied in style and size, a touch of city-ness from which many malls could benefit. The addition of real living spaces—although far from affordable ones—within the complex helps contribute to this sense of urbanity as well. And within the architectural array, there are a few gems that—while somewhat bizarre—draw the eye and keep the array from collapsing into a wasteland of boredom. A golden cupola adorns a large Guess Store. A 175-foot-tall rusted elevator tower is topped with a thin spire that looks like a cross between an oil tower and the Eiffel Tower. A few of the contemporary-style buildings, each with its own architectural expression, are pretty good: a gray limestone-and-steel-clad Barney’s; a blond wood-clad Martin and Osa; and a Lululemon Athletica whose fiberglass facade appears to be peeled away to reveal glazing.
After about an hour, the piped-in jazz, the strange security guards with their Mountie hats, and the supernatural syrupy sweetness of the place become seriously grating. It could be the set for The Prisoner. You start to doubt whether this concoction actually connects itself to the rest of Glendale, which peeks in at places but is mostly shut out. You start to wonder who would want to live over a place like this for years, not just linger for an hour. And you also start to wonder why there is no Farmer’s Market like at the Grove, just a collection of high-end stores for wealthy visitors.
Still, while the project may be a little creepy and architecturally unspectacular, for a mall it represents a stunningly good piece of urban design. Like the Grove, it’s one of the few malls I’ve been to where I’ve actually wanted to linger. These designers are getting so close to real urbanism that you wonder what they might think of next. Maybe a non-chain store that locals would want to use? Maybe an urban space that doesn’t prohibit pets and photography or have a curfew of 10 p.m.? Wait, I have an idea. Maybe these fake towns could someday even become… real towns! Well, a guy can dream, can’t he?
Allison Milionis wrote this article “Don’t Supersize Me: Los Angeles limits McMansions, downsizes starter castles” in The Architect’s Newspaper.
The old adage “less is more” has been revived in Los Angeles. On May 6, the LA City Council unanimously approved its “Mansionization Ordinance,” also known as the Neighborhood Character Ordinance, which will restrict the size and bulk of new or remodeled single-family dwellings in many LA neighborhoods. First proposed by council member Tom LaBonge in 2006, it is one of many similar pieces of legislation in the region, all hoping to limit the spread of the much-reviled McMansion.
The LA ordinance will require that houses throughout many of the city’s flatland neighborhoods limit square footage to approximately half the size of their lot and keep garages at a modest 400 square feet. Fulfilling criteria such as having larger setbacks and including “eco-friendly” features would allow homeowners to add another 20 percent to their square footage.
LA residents have long been asking for more restrictions on house size, citing the loss of neighborhood character and, in some cases, privacy, as a glut of multi-level McMansions replaced 20th-century bungalows. According to The Los Angeles Times, LA houses have grown steadily over the years, reaching an average of 2,500 square feet, just over 1,000 square feet larger than the average residence in the western U.S.
LA City Council President Eric Garcetti argued that super-sized houses are the antithesis of sustainable development and a “green” city. “The days of considering land-use decisions separate from their environmental impact are a thing of the past,” Garcetti said.
But realtors and builders have a different take on McMansions. Holly Schroeder, CEO of the Building Industry Association’s Los Angeles/Ventura chapter, said that new homes and substantial remodels are already 30 percent more energy-efficient than in other states and that in the next year, new California standards will push that up another 20 percent. “Bigger homes are not necessarily less efficient,” she said. The Beverly Hills/Greater Los Angeles Association of Realtors said the ordinance will have a negative effect on the already beaten-down housing market and won’t allow families to grow into their current homes.
Their concerns are not entirely unfounded. In a March 2008 review by the Los Angeles County Economic Development Corporation (LACEDC), it was determined that property values would decline in proportion to the floor area no longer allowed by such an ordinance. However, in the same report, LACEDC pointed to the potential for property values to decline in neighborhoods with prevalent McMansions because the demand for such houses was dropping.
Los Angeles is not the first city in Southern California to put the kibosh on super-sized development. The first anti-mansionization ordinance was introduced by LA City Councilwoman Wendy Greuel in 2005, and applied to the Sunland-Tujunga community the same year. Glendale, Burbank, and Beverly Hills have similar ordinances on the books, and Santa Monica has been curbing super-sized development for a number of years. Other Southland cities have started to undergo similar processes. In February, the Manhattan Beach City Council adopted an ordinance that revised residential building standards in an effort to minimize bulky, lot-consuming houses and additions.
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